Adam MetzThis is a featured page


DESCRIPTION: "The Bay's Leading Social Web Strategist."

Adam Metz is the Principal atMETZ, a San Francisco-based social web strategy firm that works exclusively with consumer brands in the lifestyle, travel, apparel and consumer-packaged goods (CPG) spaces.
METZ’s team of strategy associates completes social web strategies and the related business development component for consumer brands.
These structural and tactical strategies enable brands to drive revenue, awareness and brand equity from the social internet. In addition to multi-year strategy engagements, theMETZteam also teaches strategy workshops. The team also provides change management consulting for the introduction of social technologies.
Recent clients include Hershey’s Chocolate, The San Francisco Convention & Visitor’s Bureau, Mighty Leaf Tea, an international shoe brand and a luxury hotel brand.
Metz is the first consultant in the space to devise a holistic social web analytics model for clients, and his first book, There Is No Secret Sauce, has sold or downloaded over 2000 copies. He is currently at work on a second book, Dance On A Volcano.
SERVICES OFFERED:
  • Social Web Strategy Documents
  • Social Web Analytics Solutions
  • Social Network Deployments
  • Business Development
LOCATION:
 San Francisco Bay Area
CONTACTS/URLS:
ADDITIONAL INFORMATION THAT WOULD BE HELPFUL FOR SOMEONE SEEKING SOCIAL MEDIA SERVICES TO KNOW:





NOTABLE CLIENTS:
  • Ghiradelli Square
  • Hershey Chocolate
  • Mighty Leaf Tea
  • Sonoma County
  • Pirate's Booty
  • San Francisco Convention & Visitors' Bureau
  • MacMillian/Farrar, Straus & Giroux





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